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I do events, one of the events was a medical conference. We had an exec for a pharmaceutical company presenting and he wanted the entire stage layout changed 45 minutes before the presentation. Like completely different projectors, screens, mics, that sort of thing. Not a quick fix by any means. We told him it wasn’t possible, his response,
“Anything is possible if money and physics allow it, and I have money.”
Their pharmaceutical company wasn’t invited back to the next years event. We were.
He forgot the most important variable in that equation, and it's time. I continually have to remind clients of that. You can throw more people and money at a problem but you can't get 9 people with uteruses to give birth to a baby in 1 month.
He included time by saying physics. However he said money and physics, not or physics. He has money, sure, but time, under the banner of physics, makes the task impossible.
"So make it rain and then we'll talk about physics."
Was the layout changed for them?
It was not, the event organizers were not happy with that statement as we try to accommodate and had made all of the presentations up till that point go off without a hitch.
Good! Glad to hear it
I bet it was.
So, how much you guys charged him for the layout change?
We looked at our client, the event organizer, who was the one paying us, not the presenter. They were not happy with that statement.
“They get what they get, don’t even bother moving the furniture.”
Yes ma’am.