hopefully the cost of running it is not so much and all users chip in to a degree to keep it going.
Municipal👏 Social👏 Media👏
I could see someone trying to sell ads on their instance. But ya I can't imagine many people would join unless they had some other features that are better than other instances.
I could see both ads and subscriptions work (although, the former might be "useless" for those using adblockers, after all, so I'd see persistent/static sponsorship ads similar to how some FOSS projects do it to be more likely).
Especially the latter, for certain services that focus on providing value. A friend of mine mentioned Misskey for example, apparently being used by some Japanese artists. Considering Twitter's on its way out by being harmful to commission artists, I could see someone spin up such instance and ask X amount for providing a marketplace for commissioned goods.
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