Generally, I don't buy games over $18 CAD. I've made exceptions (Temtem, Civ 6, Super Mega Baseball 3, My Time at Portia, Satisfactory, a couple of others) but never paid more than $40 unless it's a gift for someone I really like (I pre-ordered Fallout 4 for my ex for her birthday).

I will happily wait years for something to come down in price. I have 600+ games on Steam: I always have other options.

I've said this elsewhere before but video games are a commodity and an impulse buy. Very few people view the next video game as an essential purchase for themselves. So sure people can have them and haha about how much the cost of developing a video game has gone up till they're blue in the face but that is not going to change how the consumer will feel at the register buying the game. If the person at the register does not feel that the price is justified they're not going to pay it they're going to wait for a sale, borrow it from a friend if they can get access to physical media, or pirate it.