Oh. My. Goodness.
$3,500?!? HAHAHAHAHAHA
Oh. My. Goodness.
$3,500?!? HAHAHAHAHAHA
It is not meant for the end consumer at this stage, it is a tech demo and development kit.
The real consumer variant will probably be released in a year or two.
Did they say this or is this your pet theory? I don't feel like that is necessarily the best strategy, since people won't develop for it, when there's no users and no users will appear when no one develops an ecosystem for this thing...
This isn't really a "pet" theory — just economics. VR represents an entirely new product line, and with Apple's expansion into services, a whole new way to value-add to those services and entire ecosystem; capturing more recurring revenue. This price point is based on new manufacturing costs at a much smaller scale than their other product lines.
It's Apple, so it'll never be "cheap", but it can't remain at this price point and stave off competition for long. Within 3 years they'll either drop the price and introduce a pro version, or release an SE version, that'll still probably be around $2000-2500 — but bringing it within reach of the people who'd normally buy "pro" devices.
I’d buy it if it was the kind of tool that earned me $5000… but it’s still really hard to justify the business use case for VR these days.
If I can lie on my couch while typing away on my custom virtual workspace it might be worth it but the resolution requirements make that unlikely any time soon
It also has basically no battery life and once that mostly useless battery becomes completely useless you are never unplugging that thing from the wall because you bet Apple made that battery impossible to replace!
take a deep breath and realize; if you cannot afford this, you are not rich enough to be part of apples target audience.
no matter how much you want to tell yourself that you are.
I didn’t know apple target audiance was a total of 400.000 people which is the total amount the’ll make of these.
Seriously this is a proof of concept for rich kids children to be test users. I doubt it will visible move the needle on their profits.
You have some strange ideas, do android users enjoy being the “target audience” of google?
I am loyal to no brand, own a mix of devices and boycot some. Love tech, fuck capitalism.
Isn't that kind of like saying that if you can't afford 2024 MB S63 AMG then you're not in Mercedes Benzs' target audience? I bet the profit Apple makes from selling iPhones dwarfs the earnings from selling these goggles even if they're successful.
Half of the US can't afford a $1000 emergency. $3500 for a toy seems steep in that context.
Half of the US is over a hundred million people. The rumours are Apple has supply constraints that will limit global sales to about a million devices for now.
This can't possibly be a mass market device - it's just not possible right now to manufacture that many. The tiny screens are 3,400 DPI and 5000 nits (that's about 10x brighter than a typical TV or computer screen). It's going to be a while before tech like that can be mass produced.
They named it Vision "Pro" which in Apple marketing speak basically means "the really expensive one". Their "Pro" desktop PC tower has a baseline price of $7k and fully upgraded it comes in at almost $13k which is actually cheaper than they were when they used Intel Xeons a couple years ago (those could hit something like $80k).
There will probably be a non-pro equivalent one day, which will be far cheaper.
Oh hey, it’s that time again. Copy-pasting from the last time around…
—
Because the price is always the main topic, I’m gonna drop a link to an AR/VR expert contextualizing the Vision Pro price within the current (well, 7 months ago) market:
Apple Just Beat the “BEST VR Headset In the WORLD”.. and did it cheaper.
Norm from Tested on yt had good things to say after his hands-on with the headset iirc a while back. This is just the price of a flagship VR device ¯\_(ツ)_/¯
OK, but that doesn't make it affordable or relevant.
It's like comparing a Ferrari and a Lamborghini. It doesn't matter because the world runs on Toyota Corollas.
Additionally, VR lives and dies on software.
Oh yeah like I wanna get head lice from the snot-nosed kid some mom dumped there so she could go get some Starbucks in peace.
No thanks. I have never, and will never give any money to apple.
How do I learn to be brave like you?
It's Apple. I expected nothing less than the most ridiculously priced products to be produced by them. So the figure is eye watering but expected. If these sellout, as some predict, it proves unequivocally that Apple fanboys are the most rabid idiots in existence.
For a high end enterprise geared headset that functions as its own standalone device and doesn’t require any connection to any other computer to work, this isn’t even expensive.
This isn’t meant to compete with something like a Quest. It’s meant to compete with something like the Varjo Aero, which goes from $5-10k.
For a company deciding on implementing AR/VR, the cost to get a Quest Pro for $800 plus a $2500 workstation to power it, vs a $3500 Vision Pro that doesn’t need a workstation, it’s pretty comparable.
Microsoft's HoloLens 2 does less than Apple's Pro Vision and it costs the same. Is it really that overpriced? And the cost goes way way up from there.
it proves unequivocally that Apple fanboys are the most rabid idiots in existence.
Maybe you should look inward before making silly comments like these.
Honestly, I just want to experience it for 25 minutes and then I think I would be good. My Valve Index does enough for me for gaming, and I am not wearing a headset all day to work.
Id buy it right now if it was maybe $500.
Spatial computing is the future.
I don't need 3 screens. I need a pair of spectacles.
Screens have always been the bottleneck. The phone tablet monitor tv.
Glasses can do entire field of vision.
It doesn't even do spatial computing well. It can simulate a single 4k display and that's it. You can have some other apps floating around you, but not much.
If I could simulate 8 4k displays all around me, or freely float my full blown Mac OS programs and resize them to infinity then I'd be cool with this. But I've got more screen in front of me right now than the vision could ever hope to do. And Apples "apps" are far too gimped to be useful. Notes and email are cool, but not much else.
The price is always the joke, but this is aimed at commercial buyers right? Not consumers
I don't believe Apple made this product to sell. it might be just marketing ploy to keep people talking about Apple and how they are always ahead of the curve. they have a brand reputation to maintain.
Careful there, that's about the amount of time it takes to realize that it's just a gimmick that has no use in your personal life, and very narrow industrial application. They might actually lose potential buyers rather than gain some.
I wholeheartedly believe that Apple is a marketing company more than a tech company.
If its amazing like revolutionary amazing it would change my mind, if it's just a vr headset nope.
Is this VR or AR or both? And how robust is the actual software support?
It's whatever you need it to be, baby. Just hand over the cash and Apple will make your dreams come true.
A $2k CAD phone I can justify if it’s going to hold me in good stead over the next 6 years and have another 6 full OS upgrades straight from the manufacturer. My iPhone X held up great for 6 years, and only started struggling in 2023.
A $3,500 USD fashion accessory? What are they smoking, and can I have some?
Can't wait to see people wearing those around the office. Thinking about it. if you remove the desk, monitors, keyboard, mouse and just sit down bunch of programmers next to each other with those goggles it can actually be cheaper for the company to run an office even at 3.5k per headset.
a monitor keyboard and mouse costs more than 3500?
what the fuck are you going to do at work without a keyboard and mouse?
what
That’s a no from me dawg
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