If it were a level playing field I'd be inclined to agree with you, but it isn't. These companies are hiring specialists in the psychology of creating a sense of need where there is no need. It doesn't work on everyone for everything but there are people who are susceptible to these techniques and they're the people funding everything. The issue isn't people spending their money on what they want, it's them being put in the situation where they feel compelled to purchase things and encouraged to do so by companies who know full well that these people can't handle it and will cough up the dough no matter what comes their way.