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Apple in Talks to Bring Ads to Apple TV+
(www.macrumors.com)
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this post was submitted on 30 Jul 2024
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step 1: position yourself has high quality, low cost compared to the others
step 2: win awards for programming furthering the high quality of your service
step 3: raise prices
step 4: cancel the shows people raved about
step 5: bring in ads
step 6: ???
Everyone's reading from the same playbook
It's probably a McKinsey playbook getting passed around