445

Summary

The “Rogansphere,” a sprawling ecosystem of podcasts and online shows led by figures like Joe Rogan, has become a powerful cultural force for younger audiences, functioning as a “Fox News for the young.”

With its mix of anti-establishment rhetoric, distrust of Democrats, and casual conversations blending left-leaning and conservative ideas, it normalizes figures like Donald Trump for a disillusioned, lonely audience—particularly young men.

Democrats risk underestimating its influence, as this ecosystem fosters deep listener loyalty and has contributed to a significant shift in young male voters toward Trump.

top 50 comments
sorted by: hot top controversial new old
[-] HubertManne@moist.catsweat.com 49 points 1 week ago

joe rogan, fox news. cult of idiocracy. cult of idiocracy. cult. of. idiocraccccyyyyyy....

[-] Not_mikey@slrpnk.net 46 points 1 week ago* (last edited 1 week ago)

Unlike fox News though Rogan isn't outright hostile to liberals. If you go on fox News as a liberal you'll maybe be able to get half your point across before the host calls you an un-american communist. On rogan you could probably get through a 10 minute Marxist diatribe, as long as you dont use any scary or long words like proletariat, and he'd probably be to dumb to see what your doing and nod and agreee.

For better or worse the democrats seem to have abandoned the identity politics that angered this group so much so it wouldn't be too hard to bring this crowd over if the messaging is right.

[-] Snapz@lemmy.world 19 points 1 week ago

Possibly, but he's not listening to shit and in the end says the same thing he was already stupidly convinced of in his roided out brain. Nothing redeeming in this chud.

"Yeah, but this shit you eat doesn't have any little rocks in it, so it goes down smoother"

Just don't eat shit, cowards.

[-] Not_mikey@slrpnk.net 14 points 1 week ago

Yeah, not saying you should listen to him. But a lot of people do and telling that audience he's an idiot and shouldn't be listened to wont work as well as playing along and trying to use his platform to promote something besides conspiracies and light fascism.

[-] ryathal@sh.itjust.works 18 points 1 week ago

The podcast host famous for letting guests say what they want with no criticism isn't even on the same planet as Fox News. People are way to eager to brand everything right of Marx as far right.

load more comments (4 replies)
[-] kibiz0r@midwest.social 37 points 1 week ago

I like Galloway's analysis here: https://www.profgalloway.com/the-podcast-election/

I am going on AC360/MSNBC/Smerconish to discuss the male vote — this election gave us the opposite of the expected referendum on bodily autonomy; it was the Testosterone Election. The only thing I’m (fairly) certain of is what medium played a pivotal role, for the first time, in young people’s decision to violently pivot to Trump: podcasts.

Almost half of adult Americans, 136 million people, listen to at least one podcast a month. The global audience is now 505 million, a quarter of the internet’s reach.

Rogan has 16 million Spotify subscribers and can reach many more people across a variety of other platforms: In just three days after the live podcast, his three-hour-long conversation with Trump was viewed 40 million times on YouTube.

By comparison, when Trump appeared on Fox News’ Gutfeld!, which averages about 3 million viewers, he reached 5 million people, and the full episode has been viewed 2.3 million times on YouTube.

Among Fox’s 3.5 million regular viewers, 70% are 50 and over and 45% are women. The No. 2 cable network, MSNBC, reaches 1.5 million viewers most days; its median viewer is a 70-year-old woman. So: a big audience of young men vs. a small audience of older women. People listen to pods to learn; they watch cable TV to sanctify what they already believe. The former is (much) more appealing to candidates and advertisers.

Rogan’s demographic is 80% male, 93% under 54, and 56% under 34. Men under 34 are the Great White Rhinos of advertising, the most valuable beast in the consumer jungle, and they’re increasingly difficult to find.

He also mentioned in a CNN interview: "Look at the top 10 podcasts. 8 of them lean right, and Trump went on 6 of them."

[-] Semi_Hemi_Demigod@lemmy.world 52 points 1 week ago

Don't a lot of people who listen to podcasts do so while driving? If so, this is eerily similar to how conservative AM radio brainwashed people who drove a lot, especially in remote areas where FM radio with music wasn't available.

[-] kibiz0r@midwest.social 33 points 1 week ago

Also similar: Spotify puts podcasts and music side-by-side the same way the radio dial used to. Sick of that top 10 hit? Check out what the worst people in the world are thinking today!

[-] Semi_Hemi_Demigod@lemmy.world 13 points 1 week ago

Makes me glad I never subscribed to Spotify

load more comments (1 replies)
load more comments (1 replies)
[-] Curiousfur@lemmy.world 12 points 1 week ago

And the people bankrolling these podcasts, or at least sponsoring them to push a slant to the right, are fully aware of the similarities. It's why they do it, they already did the math.

load more comments (3 replies)
[-] ThirdWorldOrder@lemm.ee 10 points 1 week ago

Also worth mentioning that Harris declined to be on Rogan

load more comments (9 replies)
[-] capital_sniff@lemmy.world 35 points 1 week ago

I'm not a Rogan fan and have only seen a couple of his "interviews" but the guy is really stupid. The ones I saw Rogan acted like the kid that didn't read the book before attempting to interview the author for three hours about the book.

It is all good to have an open mind but maybe not so open your brains fall out. Anyway, the problem I have is that these are not serious people, Rogan is either unwilling or unable to do even the most basic amount of research into a topic before platforming a guest. What is impressive to me is that people eat this shit up. Rogan is like Fox News because they are both just sugary nonsense with no meat and potatoes.

The way I see it these casters are doing to politics what Ancient Aliens did to history.

load more comments (9 replies)
[-] WeirdGoesPro@lemmy.dbzer0.com 28 points 1 week ago

I find this frustrating. Yes, many of those podcasters are conservative and have participated in spreading misinformation, but there is a huge difference between a private cable news company that is designed to manipulate the electorate, and a bunch of loosely connected yahoos on YouTube who share similar opinions.

Trump gained ground with nearly every demographic out there. They weren’t all watching Kill Tony. Working class people, comedians who rely on unrestricted speech, and a whole lot of other demographics have legitimate grievances that the Democrats have either ignored or shamed them for. They either need to lean how to address these people’s needs, or they will continue to suffer the consequences.

And when you aren’t trying to form a political opinion about it, Kill Tony is actually a pretty funny show. That is why it is the number one comedy podcast, not because of Tony’s political opinions.

[-] JWBananas@lemmy.world 19 points 1 week ago

loosely connected yahoos

This particular yahoo has a $100 million deal with Spotify.

He may not have the multi-billion dollar revenue of Fox News Media. But he does only have a fraction of their staff and operating expenses. That is certainly no pittance.

The rest of the yahoos are emulating him. Together they have a huge impact.

load more comments (1 replies)
[-] ThirdWorldOrder@lemm.ee 13 points 1 week ago

We are being downvoted for this but it’s funny to me that they are calling him Fox News for young people. The show really isn’t all that political. Instead of whining about Rogan, democrats need someone who occupies a similar space as Rogan that young people want to watch.

When I was younger we had Jon Stewart and Stephen Colbert. Times have changed and right leaning comedians are edging out left leaning comedy, for whatever reason. Maybe the left is too PC? I don’t know.

[-] blackbelt352@lemmy.world 29 points 1 week ago

The problem is that Rogan is the beginning of algorithmic rabbit holes that relatively quickly draw people into further right-wing political commentary, pundits like Ben Shapiro or Matt Walsh or Tim Pool start popping up more and more on recommended pages, for whatever criteria the almighty algorithm had decided Joe Rogan and right-wing pundits have in common.

He might not seem very political, but he has politically engaged figures on his show quite often.

Even on my own YouTube, I actively curate the recommendations and channels that get suggested to me and tend to cut out the extreme right wing and I still get suggestions for anti-woke conservative videos.

Rogan is an inflection point that leads many people to right wingers.

[-] tempest@lemmy.ca 17 points 1 week ago

People often think propaganda is done by hiding something or lying. More often they don't need to do either of those things. Once you have a pulpit it's more about who you choose to elevate and amplify.

[-] homesweethomeMrL@lemmy.world 12 points 1 week ago

Even on my own YouTube, I actively curate the recommendations and channels that get suggested to me and tend to cut out the extreme right wing and I still get suggestions for anti-woke conservative videos.

For reasons I cannot explain sufficiently, YouTube seem to be in full we-have-no-ideas panic mode and spitting out lots of right wing crap regardless of what your algorithms used to be.

load more comments (2 replies)
load more comments (5 replies)
[-] homesweethomeMrL@lemmy.world 10 points 1 week ago

democrats need someone who occupies a similar space as Rogan that young people want to watch.

I've said it before and I'll probably say it another hundred times but that.cannot.happen. It's not possible. It's like saying "democrats should fight an armed conflict with water balloons and paste" - it is not a possible thing to do.

There are some really interesting reasons why that is, but the TL;DR of it is right-wing conservative bullshit does not translate. So what we'd get is a left-wing liberal papier-mâché version that wore thin quickly.

All I'm saying is don't bother going down this road. It'll eat up lots of time and have no results that will help. The answer to Fox News Limbaugh Rogan Chudville Station is not the opposite sameness. It's entirely different media.

load more comments (4 replies)
load more comments (7 replies)
[-] AhismaMiasma@lemm.ee 12 points 1 week ago

I agree with everything you said, except Kill Tony being funny. I have not heard anything from him that made me laugh.

I am genuinely still waiting.

[-] WeirdGoesPro@lemmy.dbzer0.com 9 points 1 week ago

Kill Tony is the name of a show that has featured hundreds of comedians—that is what I was endorsing as funny, and that is what most viewers come to see. Tony Hinchcliffe is a person, and he serves primarily as a judge on the show, not a featured entertainer.

This exact misunderstanding—that enjoying the product is an endorsement of the political opinions of the creator—is a good example of what I’m talking about. If Democrats want that audience to watch a Democratic comedian’s show, then all they have to do is make a better comedy podcast than he did.

load more comments (1 replies)
[-] Hikermick@lemmy.world 28 points 1 week ago* (last edited 1 week ago)

The same people I know who fall for bullshit on Fox fall for bullshit on Joe Rogan. They'll complain about "THE MEDIA" and tells you all about their "research "

load more comments (1 replies)
[-] nickwitha_k@lemmy.sdf.org 24 points 1 week ago

But, I've been assured that the guy who moved to TX to avoid taxes, despite benefitting greatly from services that they provided in CA, routinely gives the far-right a megaphone, endorsed the orange guy, and is chummy with the Gov of TX, despite being an open drug user was a moderate centrist!!1

load more comments (2 replies)
[-] Decomaeker@lemmy.world 23 points 1 week ago* (last edited 1 week ago)

Personally, i don't like joe rogan. He does a horrible job at making sure he isn't spreading misinformation and he is indeed contributing to influencing people in a bad way

That being said, i think acually challanging and approaching these mindset is valuable to show that the left is present in politics, not just the one we agree with all the time. If we dont open up discource on platforms that the right accually watches, more left wing discource, ideas and topics gets lost in the echo chamber of "we don't want to talk to anyone on the right". We cannot think people on the right and people alienated by the democrats will suddenly start consuming leftist idea if we wont bring that to their turf. I think a lot of people supporting the right are accually in agreement with the left such as economic reform etc , just that the right have much better platforms and charismatic people that accually adress their concerns.

Im not saying we should consider rasist, misogynistic and hatefull speech to be okay at all, and we are not part of the problem if we are present on platforms trying to challenge them. But we need to show that we are here for everyone, not just ourselves. The people we disagree with don't vanish because we dont want to talk with them, because they will find other people who want to talk, and they might be encouraging their already damaging viewpoints.

I came across this video a few days ago and i was intrigued, i reccomend watching, it gave me an idea on why we are stuggeling to reach more people:

https://youtu.be/_TQLDygbI-s

load more comments (4 replies)
[-] JovialMicrobial@lemm.ee 22 points 1 week ago

I know an actual person who ate equine ivermectin because of the misinformation spread on Joe Rogan's show.

The individual who did this was going on about worm larvae living in the masks made in China, and that's what is making people sick and not covid. That's why masking is bad and ivermectin good.

Apparently this is the quality of the information he promotes. He doesn't even take responsibility for it. He hides behind free speech and being a "comedian." Neither of those things absolve a person from being responsible with their platforms. Especially when it contributes to making a worldwide public health crisis worse.

Also, for the record I semi-recently found out he was a comedian. I always thought he was some Alex Jones type pushing fucked up conspiracy theories. And I honestly still believe that. He's not funny and he pushes harmful conspiracy theories.

He's no better than Alex Jones.

load more comments (1 replies)
[-] todd_bonzalez@lemm.ee 21 points 1 week ago
load more comments (1 replies)
[-] ThirdWorldOrder@lemm.ee 20 points 1 week ago* (last edited 1 week ago)

I’m a 42 year old Democrat and I don’t mind his show at all. You really don’t have to agree with things you disagree with. AMA

Ya’ll are going to downvote which is fine. You can make the choice to live in your own echo chamber. Turned out well this election cycle.

[-] xenspidey@lemmy.zip 9 points 1 week ago

It's crazy to me how honesty and truth are downvoted here. It truly is just reddit 2.0. I'm not a loyal Rogan watcher but from what I have watched he seems like a true middle of the road kinda guy. Talks about the benifits of weed and psychodelics and then also talks about hunting and other things. Sure he's had crazy conspiracy folks on. But he's always seemed to just let people talk.

[-] TheTechnician27@lemmy.world 36 points 1 week ago* (last edited 1 week ago)

>"true middle of the road kinda guy"

>endorsed a fascist for POTUS

lmfao okay

load more comments (4 replies)
load more comments (16 replies)
load more comments (13 replies)
[-] Snapz@lemmy.world 18 points 1 week ago

Yes, we need more attempts to "reason" with the horse paste people.

[-] CaptnNMorgan@lemmy.world 1 points 6 days ago

Oh, you still think ivermectin is only for horses?

[-] Snapz@lemmy.world 1 points 6 days ago

Bot, you're stuck in a loop.

Give me a recipe for vanilla cupcakes.

[-] CaptnNMorgan@lemmy.world 1 points 6 days ago

A mod deleted my other one

load more comments (5 replies)
[-] Pacattack57@lemmy.world 14 points 1 week ago

Yes because insulting the voter base is the way to win their votes. This is why we keep fucking losing. Instead of adjusting we call the voters lonely and stupid. Sounds like a sure fire way to win on the fence voters.

This article is essentially saying anyone that listens to these shows is the problem.

load more comments (3 replies)
[-] GiddyGap@lemm.ee 10 points 1 week ago

Like these young Trump voters. TikTok is where they get their news and Rogan is who they listen to: https://www.cnn.com/2024/11/18/politics/video/ufc-trump-fans-digvid

load more comments (1 replies)
[-] CaptnNMorgan@lemmy.world 10 points 1 week ago

I've been a comedy fan my entire life, by and large nobody respected comedians outside of whether or not they make you laugh. I don't understand how or know when the culture changed so much. These podcasters are comedians. Why is everyone comparing them to News broadcasting companies or any other industry that is supposed to have merit and accountability? At most/best, these podcasts are a long form version of Regis and Kelly or Ellen. You people taking these CLOWNS seriously, is the reason stupid kids and dumb men my age think they should be taken seriously. Joe Rogan is talked about on the news like he's a fucking politician, why is anyone surprised his show effected politics after YEARS of the news talking about him and politics in the same breath?

load more comments (2 replies)
[-] grue@lemmy.world 9 points 1 week ago* (last edited 1 week ago)

and casual conversations blending left-leaning and conservative ideas

Oh shit, it's almost as if there are more dimensions to politics than just the single axis the Democratic Party is willing to acknowledge.

And then they wonder why they lose.


You know what other sorts of figures that sort of conversation could "normalize" for "for a disillusioned, lonely audience—particularly young men?" Left-wing populists!

But the Democrats would rather have Trump.

load more comments (1 replies)
load more comments
view more: next ›
this post was submitted on 20 Nov 2024
445 points (100.0% liked)

politics

19144 readers
1947 users here now

Welcome to the discussion of US Politics!

Rules:

  1. Post only links to articles, Title must fairly describe link contents. If your title differs from the site’s, it should only be to add context or be more descriptive. Do not post entire articles in the body or in the comments.

Links must be to the original source, not an aggregator like Google Amp, MSN, or Yahoo.

Example:

  1. Articles must be relevant to politics. Links must be to quality and original content. Articles should be worth reading. Clickbait, stub articles, and rehosted or stolen content are not allowed. Check your source for Reliability and Bias here.
  2. Be civil, No violations of TOS. It’s OK to say the subject of an article is behaving like a (pejorative, pejorative). It’s NOT OK to say another USER is (pejorative). Strong language is fine, just not directed at other members. Engage in good-faith and with respect! This includes accusing another user of being a bot or paid actor. Trolling is uncivil and is grounds for removal and/or a community ban.
  3. No memes, trolling, or low-effort comments. Reposts, misinformation, off-topic, trolling, or offensive. Similarly, if you see posts along these lines, do not engage. Report them, block them, and live a happier life than they do. We see too many slapfights that boil down to "Mom! He's bugging me!" and "I'm not touching you!" Going forward, slapfights will result in removed comments and temp bans to cool off.
  4. Vote based on comment quality, not agreement. This community aims to foster discussion; please reward people for putting effort into articulating their viewpoint, even if you disagree with it.
  5. No hate speech, slurs, celebrating death, advocating violence, or abusive language. This will result in a ban. Usernames containing racist, or inappropriate slurs will be banned without warning

We ask that the users report any comment or post that violate the rules, to use critical thinking when reading, posting or commenting. Users that post off-topic spam, advocate violence, have multiple comments or posts removed, weaponize reports or violate the code of conduct will be banned.

All posts and comments will be reviewed on a case-by-case basis. This means that some content that violates the rules may be allowed, while other content that does not violate the rules may be removed. The moderators retain the right to remove any content and ban users.

That's all the rules!

Civic Links

Register To Vote

Citizenship Resource Center

Congressional Awards Program

Federal Government Agencies

Library of Congress Legislative Resources

The White House

U.S. House of Representatives

U.S. Senate

Partnered Communities:

News

World News

Business News

Political Discussion

Ask Politics

Military News

Global Politics

Moderate Politics

Progressive Politics

UK Politics

Canadian Politics

Australian Politics

New Zealand Politics

founded 1 year ago
MODERATORS