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Larian Studios defends Valve: Steam's success is deserved
(www.gamereactor.eu)
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My personal opinion is that better than this in a money driven capitalistic economy is not possible. The pressures to keep growing and to make more are too great and most companies will do anything to make line go up. Valve has been very steady and metered in their ways over the years compared to any other company I am aware of.
If we change the external pressures, as in change our entire economic model, then sure, better can be had, I assume for all companies everywhere not just valve.